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Alliance Memory

Manufacturer of Legacy Memory SRAM, DRAM, and Flash ICs

Newsletters

November 1, 2022

November 2022 Quarterly Newsletter

ELECTRONICA 2022 PREVIEW ISSUE

 

 

15 – 18 November 2022
Munich, Germany

 

Stop by and see us at Hall C3, Stand 328 on the exhibit floor or request an appointment to discuss your projects. Email Sue Macedo at sue@alliancememory.com to schedule a time.

 

Featured Alliance Memory Products at electronica 2022

 

eMMCs

Compliant with the JEDEC eMMC v5.1 industry standard, Alliance Memory’s eMMC solutions integrate NAND flash memory with an eMMC controller and flash transition layer (FTL) management software in a single package for solid-state storage in consumer, industrial, and networking applications. The devices simplify designs for fast and easy system integration — speeding up product development and faster time to market — while saving space by eliminating the need for an external controller. The solutions are compliant with the JEDEC eMMC v5.1 industry standard, and available with densities of 4GB and 8GB. A 16GB device will be released in December 2022.

 

Link to product listing
Link to product photos

 


New DDR4 SDRAMs

Built on a finer process that results in a smaller chip than Alliance Memory’s original 4GB DDR4 SDRAMs, new “A” die versions deliver improved performance — with lower power consumption down to +1.2V (±0.06V), faster clock speeds to 1600MHz, and higher transfer rates to 3200Mbps — at a lower cost. The devices are ideal for the industrial, networking, telecommunications, gaming, and consumer markets, for which Alliance Memory is utilizing a dual sourcing strategy to ensure supply longevity. In addition, the company is offering a 16GB Micron Technology DDR SDRAM for a wide range of applications.

 

Link to product listing
Link to product photos

 


New 128Mb and 256Mb 1.8V Serial NOR Flash

Alliance Memory’s 3V and 1.8V multiple input/output serial NOR Flash memory products are designed to provide supply continuity to Micron Technology customers utilizing discontinued devices. The NOR Flash products combine fast read performance up to 133MHz with fast program and erase times. Available in 8-pin SOP wide body (208mils) and 8L WSON (6x5mm) packages, the devices provide reliable, long-term performance with high program/erase cycles and long data retention.

 

Link to product listing
Link to product photos

 


DDR3 SDRAMs

Alliance Memory’s lineup of DDR3 (1.5V) and DDR3L (1.35V) SDRAMs includes 512Mb, 1Gb, 2Gb, 4Gb, and 8Gb devices in x8/x16 bus widths, offered in 78-ball and 96-ball FBGA packages across commercial, industrial, and automotive temperature ranges. Offering a double data rate architecture for extremely fast transfer rates of up to 2133Mbps/pin and clock rates of 1066MHz, the devices provide reliable drop-in, pin-for-pin compatible replacements for a number of similar solutions used in conjunction with newer-generation microprocessors for industrial, medical, networking, consumer, telecom, aerospace, and automotive applications.

 

Link to product listing
Link to product photos

 


LETTER FROM THE PRESIDENT

Who would have thought in November 2018 that it would be four years before we’d be back at electronica? We live in unpredictable times, but our increased inventory and competitive pricing continue to carry us through this current cyclical market, and the future is looking bright for Alliance Memory and the industry. We’re excited to see the progress that’s being made in areas like IoT, 5G, and AI, and how our solutions will contribute to the evolution of these technologies.

 

With the help of our distributor partners and reps, we’ve been helping customers of every shape and size to thrive in an unsettled environment. The things you’ve always appreciated about Alliance Memory, like our policy of maintaining a sizeable parts inventory, aren’t changing. But we’ve come a very long way in the past four years. We’ve added a full lineup of flash products (including the new devices mentioned above) and eMMCs. There’s more in store for 2023. I can’t wait to tell what we’ve planned for the next several months when you stop by our booth at electronica. See you in Munich!

 

David Bagby
President and CEO

September 23, 2022

September 2022 Quarterly Newsletter

Six New 4Gb “A” Die DDR4 SDRAMs and a 16Gb Option From Micron Technology

We’ve expanded portfolio of CMOS DDR4 SDRAMs with new “A” die versions of the 4Gb AS4C256M16D4 and AS4C512M8D4 in the 96-ball and 78-ball FBGA packages, respectively. In addition, we’re continuing our partnership with Micron Technology and offering their MT40A1G16KH-062E DDR4 SDRAM to provide Alliance Memory customers with a 16Gb option. Learn more . . .

 

 


We’re on for Electronica 2022

And we can’t wait to see you at Hall C3 Stand no. 328 on the exhibit floor. If you’d like to make an appointment to discuss your projects, E-mail Sue Macedo at sue@alliancememory.com to schedule a time. Meanwhile, have a look at the attached video to see how excited we are about meeting up in Munich:

 


­­­­­Team Profile: Ted Kasahara

Ted joined Alliance Memory in 2014 as Country Manager, Japan. Located in Tokyo, he is responsible for establishing and maintaining relationships with key distributors throughout the country, while creating sales promotions to attract new customers. Previously, he served in a variety of roles in the electronics manufacturing industry. In his free time, Ted enjoys watching sports, including sumo wrestling, baseball, and rugby.

 

 

 


Letter From the President

As Q3 2022 comes to a close, the best thing that can be said about current market conditions is that they’re unsettled. The Ukraine war, various material and labor shortages, and general uncertainty about the economy are all factors making the market nervous. Even so, there is plenty of good news to report for Alliance Memory. We had our best month ever in June, and our best POS month ever for a leading distributor in July. And we are gaining even more market share for legacy products as suppliers continue to EOL devices like SRAMs, SDRAMs, and DDR1 and DDR2 SDRAMs. Even DDR3 SDRAMs are becoming legacy devices, and the uncertainty of their supply has resulted in many customers qualifying Alliance solutions into their designs. Furthermore, new products like DDR4 SDRAMs and eMMCs are adding to our ever-growing portfolio of memory solutions, and we will soon be introducing even more Flash products. Our inventory and competitive pricing continue to carry us through this current cyclical market, and as always, we’re there to support our customers’ requirements.

 

What are your thoughts? Please feel free to share them with me at alliancememory@redpinesgroup.com.

 

Best regards and thanks for your support.

 

David Bagby
President and CEO

June 6, 2022

June 2022 Quarterly Newsletter

EMBEDDED WORLD 2022 PREVIEW ISSUE

 

 

21 – 23 June 2022
Nuremberg, Germany

 

Stop by and see us at Hall 1, Stand 639 on the exhibit floor or request an appointment to discuss your projects. Email Sue Macedo at sue@alliancememory.com to schedule a time.

 

For free admission, register here using personalized voucher code ew22466864.

 

New Alliance Memory Products on Display at Embedded World 2022

 

Industrial-Grade 4GB and 8GB eMMCs

For solid-state storage in consumer, industrial, and networking applications, Alliance Memory’s 4GB and 8GB embedded multi-media card (eMMC) solutions each integrate NAND flash memory with an eMMC controller and flash transition layer (FTL) management software in a single 11.5 mm by 13 mm 153-ball FBGA package. Compliant with the JEDEC eMMC v5.1 industry standard, the eMMCs support a wide range of features, from boot operation to high-speed HS200 and HS400 modes.

 

Link to product listing
Link to product photos

 

 


High-Speed CMOS Mobile Low-Power SDRAMs With On-Chip ECC

With low-voltage operation of 1.1V and 0.6V, respectively, Alliance Memory’s LPDDR4 and LPDDR4x devices increase battery life in portable electronics and IoT devices utilizing AI and 5G technologies. Providing increased efficiency for advanced audio and high-resolution video in embedded applications, the low-power SDRAMs deliver fast clock speeds of 1.6GHz for extremely high transfer rates of 3.2Gbps. For automotive applications, the AEC-Q100 qualified devices operate over a temperature range of -40°C to +105°C.

 

Link to product listing
Link to product photos (LPDDR4)
Link to product photos (LPDDR4x)

 

 


1.8V to 3V SPI NAND Flash

Alliance Memory’s AS5F series of 1.8V to 3V SPI NAND flash products offers densities from 1Gb to 8Gb and high-speed clock frequencies up to 120MHz for automotive, industrial, communications, and consumer electronic markets. Providing reliable, long-term performance, the devices feature more than 60,000 program/erase cycles, offer 10-year data retention, and support standard, dual, and quad SPI operation. With their enhanced performance, the flash products meet the requirements for multimedia data storage applications and AI implementation.

 

Link to product listing
Link to product photos

 

 


3V Multiple I/O Serial NOR Flash

Alliance Memory’s AS25F line of 3V multiple input/output serial NOR flash memory products are designed to provide supply continuity for Micron Technology customers utilizing discontinued N25Q series devices. The AS25F series combines fast read performance up to 104MHz with fast program and erase times of 0.3ms and 40ms typical, respectively. Available in 8-pin SOP Wide Body (209mils) and 8L WSON (6x5mm) packages, the devices provide reliable, long-term performance with 100,000 program/erase cycles and 10-year data retention.

 

Link to product listing
Link to product photos

 

 

 


LETTER FROM THE PRESIDENT

It’s hard to believe that more than three years have passed since the last in-person Embedded World show, but we’re living in unbelievable times! At Alliance Memory, what hasn’t changed is our commitment to being the memory resource that our customers can rely on no matter what’s happening in the wider market.

 

With the help of our distributor partners and reps, we’ve been helping customers of every shape and size to thrive in an unpredictable environment. The things you’ve always appreciated about Alliance Memory, like our policy of maintaining a sizeable parts inventory, aren’t changing. But we’ve come a very long way in the past three years. We’ve added a full lineup of flash products (including Micron EOL flash) and eMMCs. More exciting new products are coming later in 2022. I can’t wait to tell you more when you stop by our booth at Embedded World. See you in Nuremberg!

 

David Bagby
President and CEO

March 7, 2022

March 2022 Quarterly Newsletter

New 4GB and 8GB eMMC Solutions Simplify Designs and Save Space

 

For solid-state storage in consumer, industrial, and networking applications, our new 4GB ASFC4G31M-51BIN and 8GB ASFC8G31M-51BIN eMMC solutions each integrate NAND flash memory with an eMMC controller and flash transition layer (FTL) management software in a single 11.5 mm by 13 mm 153-ball FBGA package. The devices simplify designs for fast and easy system integration in a wide range of products, while saving space by eliminating the need for an external controller. Learn more . . .


We’ve Teamed Up With ESI to Support Our Expanding Customer Base in the Southeast and Central U.S.

 

Alliance Memory has concluded an agreement with Electronic Salesmasters Inc. (ESI), a Beachwood, Ohio-based manufacturers’ representative for electronic components. Under the agreement, ESI is now offering our entire lineup of SRAM, DRAM, flash and storage ICs to their customers throughout the southeast and central United States. Learn more . . .


. . . AND Partnered With WPG EMEA to Expand Our Presence in the EMEA Market

 

Alliance Memory has signed an agreement with powerhouse electronic component distributor WPG EMEA. Under the agreement, WPG EMEA will sell our full product portfolio throughout the EMEA, backed by unmatched local support across the region and a suite of convenient online platforms.


RICHARD FOBBS JOINS ALLIANCE MEMORY AS WAREHOUSE / LOGISTIC EXECUTIVE

 

Alliance Memory has appointed Richard Fobbs to the position of warehouse / logistics executive. In this role, he will be responsible for managing inventory, while assisting with shipping and packing, in our distribution center. A childhood friend of President David Bagby, Richard has watched Alliance Memory grow over the years into a leader in the memory space and is excited to join the company after his recent retirement from a 20-year career in law enforcement. He attended the University of Oregon and College of San Mateo and has previously served as a director and instructor for a California College criminal justice program.

 


ALLIANCE MEMORY APPOINTS GAFIE HUANG AS WEB APPLICATIONS DATABASE MANAGER

 

Gafie Huang has joined Alliance Memory as its new web applications database manager. She brings nearly 20 years of experience working with web applications to the company, including serving as web applications project manager for Skype and Zoom and helping Nu Skin and other companies develop web applications and implement CMS systems. In her new role, Gafie will be responsible for maintaining and managing Alliance Memory’s website and database.

 

 

 

 


LETTER FROM THE PRESIDENT

 

At the end of last year, we were feeling a lot of optimism about 2022, and judging by what we’ve seen so far it looks like this is going to be another stellar year. We had a record January for sales, and I believe we’re going to have a record Q1. Our planned strategy to increase our inventory is succeeding, even though we continue to have pockets of individual issues around certain package types. The big picture, however, is that we’re reducing lead times for our customers, and we’re continuing to pick up market share. From Europe to the U.S. to Asia, we’re seeing good strength in all our markets.

 

The expansion of our facilities in Taiwan continues to pay dividends. The larger space is allowing us to handle higher volumes of inventory for regional customers and thus reduce their lead times. Our Taiwan strategy is just one of several initiatives we’ve undertaken to help us better serve you. Later this year we’ll be moving into a cloud-based software program that will help us better manage our customers, our inventory, and other aspects of our business. I’m looking forward to sharing more about it with you in the coming months. For now, I hope your year is off to a great start and I thank you, as always, for your support. Stay safe!

 

David Bagby

President and CEO

December 16, 2021

December 2021 Quarterly Newsletter

NEW 3V MULTIPLE I/O SERIAL NOR FLASH MEMORY SOLUTIONS PROVIDE SUPPLY CONTINUITY FOR MICRON TECHNOLOGY’S DISCONTINUED N25Q LINE

Alliance Memory has introduced a new line of 3V multiple input/output serial NOR flash memory products designed to provide supply continuity for Micron Technology customers utilizing discontinued N25Q series devices. Offering support for single, dual, and quad SPI modes, the AS25F series combines fast read performance with fast program and erase times in 8-pin SOP Wide Body (209mils) and 8L WSON (6x5mm) packages. Learn more . . .

 

 

 

 


GET THEM WHILE THEY LAST: N25Q AND OTHER GENUINE MICRON NOR FLASH

At a time when so many suppliers can’t take an order — much less ship — you can count on us to have on hand a very wide range of the Micron flash products you need right now. Our selection includes M45PE Serial NOR Flash, the N25Q Serial NOR Flash, the J3 Parallel NOR Flash, and the P30/P33 Parallel NOR Flash families, all of which Micron previously discontinued with product change notification #32163 (last time buy: March 2018. Check out our Micron flash product offering.


TEAM PROFILE: RAMESH BABU VARADHARAJAN (RAM)

Meet Ramesh Babu Varadharajan. Ram joined Alliance Memory in 2019, bringing over 20 years of experience in the semiconductor industry to his dual role of Director of Central Engineering and Country Manager, India Sales. Located in Bangalore — The Silicon Valley of India — Ram is responsible for new product introductions, applications, and quality for Alliance Memory’s  SRAM, DRAM, and Flash business units, while maintaining  the company’s strong customer base in the country. His favorite thing about working at Alliance Memory: “I love working with such smart and collaborative teams, and the company’s honest and transparent management style. It all adds up to better products for our customers.”


LETTER FROM THE PRESIDENT

It’s hard to believe that 2021 is just about in the books, and what a year it’s been for Alliance Memory. On the one hand, our industry experienced an extremely challenging 12 months due to the continuing COVID-19 pandemic. But while IC memory shortages have become the norm, we’ve managed to thrive in the face of adversity. In fact, compared to 2020, we’ve doubled our revenue. And as we stand on the brink of 2022, we can’t help but feel optimistic about the year ahead.

 

While the pandemic remains unpredictable, there is a sense that the worst is behind us. Our employees are safe, and our sights are firmly fixed on the future, where key indicators point to continued growth. These include a strong backlog heading into the new year; multiple foundry partners with the capacity required to maintain our growth and address supply issues; and a number of new products in the pipeline. Furthermore, our inventory continues to increase, which allows us to keep lead times short for our customers. And if that’s not enough, we’ll also be striving to increase our workflow efficiency by upgrading the systems used across our organization.

 

So, the future certainly looks bright for Alliance Memory, and for the industry as a whole. We’re excited to see the progress that will be made in areas like IoT, 5G, and AI in the coming year, and how our solutions will contribute to the evolution of these technologies.

 

Thanks, as always, for your support. Stay safe and have a happy new year!

 

David Bagby
President and CEO

September 22, 2021

September 2021 Quarterly Newsletter

NEW 8Gb LPDDR4X SDRAM

Alliance Memory has expanded our offering of high-speed CMOS mobile low-power SDRAMs with a new LPDDR4X device featuring on-chip ECC. An extension to our fourth-generation LPDDR4 SDRAMs, the 8Gb AS4C256M32MD4V-062BAN offers ~50% lower power ratings in the 200-ball FBGA package for higher power efficiency. Watch the product introduction video.

 

 


WE’RE IN STOCK WITH SCARCE GENUINE MICRON NOR FLASH MEMORY PRODUCTS

Alliance Memory has made a major commitment to meeting our customers’ legacy Micron flash component needs, and with the stock we’re going to receive now through the end of the year, we expect to be able to support our customers through 2022 and beyond. At a time when so many suppliers can’t take an order — much less ship — in 2021, Alliance Memory customers can count on us to have, in stock, a very wide range of the Micron flash products they need right now. Check out our Micron flash product offering.

 


A NEW REGIONAL SALES MANAGER FOR NORTHERN EUROPE

We’re delighted to announce the appointment of Alistair Jones as Alliance Memory’s regional sales manager for Northern Europe. In his new role, he’s working closely with our distribution partners to expand our sales coverage in the United Kingdom, Ireland, Sweden, Norway, Denmark, and the Baltics. Alistair has had a distinguished career in the semiconductor industry, in which he has displayed a drive for excellence across a range of sales, country, and regional management roles. Read more . . .

 

 

 

 

 

Alliance Memory’s strategic plan to grow our team in Europe has advanced with the recent appointments of Alistair Jones and Viorel Toadere, who report to Sue Macedo, Managing Director for Europe. Mitch Labbie continues to cover Russia, Ukraine, and Belarus from our Seattle area headquarters.

 

Northern Europe, Southern Europe
Alistair Jones – alistair@alliancememory.com

 

Central and Eastern Europe
Viorel Toadere – viorel@alliancememory.com

 

Russia, Ukraine, Belarus
Mitch Labbie – mitch@alliancememory.com

 

 

 


A NEW OFFICE IN TAIWAN

Alliance Memory’s Taiwan operations have moved into a new building in Taiwan with twice the warehouse and office space of our previous local facility. Here’s our new address: No. 22, Xingde Road, Dayuan District, Taoyuan City 337002.

 


DAVID BAGBY TALKS WITH EPSNEWS

In a wide-ranging interview with Barbara Jorgensen, our President and CEO David Bagby talked about how Alliance Memory has succeeded for our customers as a bright spot in the unsettled DRAM market. Unlike many of our competitors, our lead times are in many cases going down, thanks to a longstanding policy of maintaining inventory. “If you look at our portfolio and our product lineup, our part number offerings include more densities, more organizations, more speeds and more temperature ranges than most of our competitors,” David said. Read the whole article here.

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Sue Macedo
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bob.decker@redpinesgroup.com

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Alliance Memory, Inc
12815 NE 124th St, Suite D
Kirkland, WA 98034
Tel: +1 (425) 898-4456
Fax +1 (425) 896-8628




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